BEEDONG


After earning accolades for her acting performances in the past few years, Mini Tsai (Also known as "Douhuamei") returns to pop music industry, with her new release song BEEDONG. In her typical style, Douhuamei aims to spread happiness and love with her adorable, bubbly tunes. However, since her absent for a long time from pop music industry, the needs to re-branding for both the old customers and new fans.

2015 年,因應蔡黃汝(藝名豆花妹)回歸到主流音樂市場,團隊受任為她規劃新專輯「壁咚」之視覺與主打歌 MV 美術。專輯以兩大主色調作為視覺意象,鎖定於醒目明晰的色塊表現,並搭配一系列輔佐概念的美術造景及原創幻想角色,塑造出二元對立的視覺效果;整體維持於精準且簡潔的基調,在繁華綴麗的流行音樂市場中,凸顯其脫俗大方而獨樹一格之處。
Type: Branding
Client: Enjoy Music
CD Ting-An Ho
AD Ting-An Ho, Val Chen, Paul Lu
MV Director Aikolove Liu
Costume: Val Chen
Stylish: Lin Xiu Wei
Year 2015

類別 品牌塑造
客戶 喜歡音樂
美術指導 何庭安,陳亞琦,陸耀偉
MV 導演 劉明群
角色造型 陳亞琦
歌手服裝 小公主
年份 2015



完整專案詳述 Full Project ︎





完整專案詳述 Full Project ︎




Full Credit ::

Album Planning: Color Lee
Artist: Douhuamei (Huang-Ru Tsai)

Creative Direction: Ting-An Ho
MV Director: Aikolove Liu
Producer: William Chen
Production Design: Val Chen, Yao-Wei Lu, Ting-An Ho
Costume Design: Val Chen
Title Design: Yen Po Chun
Stylish: Lin Xiu Wei
Typeface Design: Ting-An Ho
Album Package: Yen Po Chun
VFX: Aikolove Liu, Pin-Lu Lin
Gaffer: Jing-Hao Yang
Photography: Sam Hu
Project Manager: Color Lee, Kun-Ta Hsieh
Cast: Mu-Han Chiu




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