Rolling Bar
2024 年底開幕的臺中勤美洲際酒店為台中高端旅宿的代表之一,餐飲服務也為在地美食提供更講究的選擇。而概念運動酒吧 「Rolling Bar」 位在酒店五樓,將保齡球主題結合餐飲服務,為台中的夜生活新增一處落點。走進 Rolling Bar 後,大家會立刻被位在正中央的保齡球道吸引目光。洲際酒店為此酒吧定調之品牌意象為「復古未來」,為呈現其故事,依此委託叁式團隊規劃牆面與天花板的動態視覺,於是我也隨專案藝術指導的委託,擔任美術設定。
為體現復古未來之主題,我們將動態牆面的表演主題聚焦於「太空」,並計算了客人的視角對球道遠景所產生的透視點,客人們若向球瓶處望去,會看見一個宛如位於球道終點的太空艙窗景;當保齡球被扔出之後,藉由動畫演出,保齡球宛如衝出球道、飛出窗戶後遠遊太空,歷經有如彈珠台射出太空之後的星際歷險,經歷宇宙盡頭後再回到保齡球機台的故事。個人希望大家在洗溝之餘,也可以收穫滿滿的情緒價值。
For Rolling Bar at Taichung Intercontinental, we created a “retro-futuristic” visual concept focused on space. By calculating the vanishing point of the bowling lane, the far end becomes a capsule window leading into an animated journey: bowling balls burst beyond the lane, fly into space, traverse stars and galaxies, and finally return to the machine. The design extends the game into a playful, cinematic experience, blending sport with narrative immersion. Since most folks end up in the gutter anyway, I wanted to make sure they still got a bit of fun out of it.
為體現復古未來之主題,我們將動態牆面的表演主題聚焦於「太空」,並計算了客人的視角對球道遠景所產生的透視點,客人們若向球瓶處望去,會看見一個宛如位於球道終點的太空艙窗景;當保齡球被扔出之後,藉由動畫演出,保齡球宛如衝出球道、飛出窗戶後遠遊太空,歷經有如彈珠台射出太空之後的星際歷險,經歷宇宙盡頭後再回到保齡球機台的故事。個人希望大家在洗溝之餘,也可以收穫滿滿的情緒價值。
For Rolling Bar at Taichung Intercontinental, we created a “retro-futuristic” visual concept focused on space. By calculating the vanishing point of the bowling lane, the far end becomes a capsule window leading into an animated journey: bowling balls burst beyond the lane, fly into space, traverse stars and galaxies, and finally return to the machine. The design extends the game into a playful, cinematic experience, blending sport with narrative immersion. Since most folks end up in the gutter anyway, I wanted to make sure they still got a bit of fun out of it.












Making Of




Full Credit ::
Type: Branding
Client: InterContinental Taichung
Production: ULTRACOMBOS
Creative Director: XiaoRu Kuo
Art Director: Hauzhen Yen
Styleframe Design: Ting-An Ho
Technical Director: TK Chen
Hardware Director: Alex Lu
Project Manager: Joseph Kuo
Animation: MixCode Studio
Year: 2024